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Westcoast to distribute Boom Collaboration

Boom Collaboration has appointed Westcoast as its UK distributor.

Westcoast will supply the complete Boom Collaboration video conferencing range. Products include the Magna 4K PTZ conferencing camera (pictured below), the Uno vertical video bar, and the Gojo multi-camera controller.

Boom Collaboration was formed in 2020 by founders Holli Hulett (pictured above, left) and Fredrik Hörnkvist (pictured above, right). The Texas-based manufacturer now operates in 30 countries, 12 of which were added this year. Its operations are underpinned by four logistics centres.

Sam Armstrong, UC business manager, Westcoast (pictured above, centre), explained, “Boom Collaboration might be a relatively new conferencing name but the company has quickly built an impressive reputation and a very comprehensive product portfolio, which covers everything from personal workspaces to huddle rooms and large boardrooms.

“Boom Collaboration can offer our resellers something different and it is a very welcome addition to our high calibre UC collaboration division across the UK and also France and Germany. We are confident this new partnership will be a big success.”

Holli Hulett, co-founder, Boom Collaboration, added, “We are young and fresh with new ideas, backed by years of personal experience that already makes us experts in this field. We are not afraid to stand out, be bold, brave and loud and do things a little differently. A disrupter to take on the field.

“It’s about offering the highest levels of support to resellers through the distribution channel and going the extra mile with Westcoast. We don’t want to just stay in the middle lane. We recognise resellers have the relationship with customers. Together we can help them transition to the new world we live in. They can lean on us. We are happy to help.”