Members are sub-divided into distributors and value added resellers. The latter category consists of technology resellers, application service providers, OEM providers that rebrand products as their own, and partners focused on supporting delivery to end customers, often as part of a broader solution. The programme also features tiered platinum, gold, silver and authorised membership, depending on the partner’s level of market reach, skills and expertise, revenue generation capability and ability to take on multiple products.
Enghouse Interactive, which is featured in the Deloitte Technology Fast500 2013 Ranking, is looking to become the single port of call for partners by continuing to develop and acquire differentiated products that offer world-class customer value, complemented by a programme that delivers compelling return on investment to the partners that join.
Tony Davies, International Partner Director, Enghouse Interactive, said: “We are looking to recruit partners that want to develop specialist expertise in our solutions and can commit to growing an ongoing and scalable business with us while investing in the development of their teams through training. Through our new programme, we will concentrate on delivering the capability to enable partners to break out of their product silos, work with us to develop a breadth of solutions and become a single point of contact for their own customers.”
Lance Grogan, Alliance Director at Telefónica UK commented “We are focused on providing customers with hosted voice and enterprise capability around Microsoft Lync. The Enghouse Interactive contact centre offering is ideally suited to this market and now forms a key element of our offering. It works well with Lync and helps ensure that we are delivering a competitive offering to customers. We are seeing our business pipeline growing and expect the same from our relationship with Enghouse Interactive over time.”
Russell Attwood, CEO, Unify Communications added “We were attracted to working with Enghouse Interactive because it is a channel-focused business that has concentrated on building a robust channel infrastructure enabling its partners with the new wave of contact centre platforms it has developed. It is also key that Enghouse Interactive is highly-skilled at targeting its services and product to our particular business needs.”