Cloud services now account for a large proportion of IT reseller’s product offerings and revenues. As the sector continues to thrive, the shift to cloud telephony is a natural next step that provides IT resellers with a fast track entry into the world of voice.
Gartner recently projected that the cloud telephony was growing at a rate of 16.4%. There is a huge market appetite for the streamlined delivery of cloud-based telephony - an out-of-the-box solution that IT channel partners can easily train themselves on.
Rami Houbby, Managing Director, NFON UK: “The move to cloud computing has changed the rules of the game for the channel – as we move from a predominantly hardware driven business model to one that relies on software, it brings a host of revenue opportunities, including voice. Previously the entry barrier into voice was extremely high, as there was a high level of investment required. Cloud telephony is incredibly easy to deploy and maintain, plus it offers huge benefits in terms of building customer loyalty and enabling long-term predictable annuity revenues for minimal investment. We are thrilled to be partnering with Westcoast so that its partners can reap the rewards of shifting to cloud telephony from NFON.”
Mark Davies, Cloud Services Director, Westcoast, UK, commented “We have had huge success with our portfolio of cloud computing products – adoption has been increasing at such a phenomenal rate that we felt the market was ready for us to make the first step into voice, via this partnership with NFON UK. We are always looking for ways that we can maximise revenue opportunities for our partners – cloud telephony perfectly complements our product set and company ethos, which is to be continually innovating and adding value. We anticipate that this will be extremely popular with our partners and their customers.”