announced another revolutionary leap forward to make business-to-business video communications universally available. The VidyoWay service is the first free interconnectivity service to support multi-vendor, business quality video conferencing for multi-party or point-to-point meetings. Using a simple, self-service, executive-friendly interface, VidyoWay connects Cisco, Polycom, Lifesize, other H.323 and SIP-based room systems, Microsoft Lync clients, mobile devices and telephones.
VidyoWay addresses the need for interconnectivity among legacy and UC business solutions without the high costs and complexities encountered by end users today. The VidyoWay service creates a business community of video conferencing users, regardless of their end-points, through a free, cloud-based meeting place that extends the reach of video conferencing beyond specialized rooms or limitations of user location or technology compatibility. By enabling the utilization of video conferencing beyond the business boundaries and making B2B video conferencing as accessible and easy to use as audio conferencing, VidyoWay will drive rapid market growth through a network effect created by increased usage and this will complement and accelerate VidyoConferecing platform sales. Companies interested in pre-registering for the service are invited to apply on Vidyo's website.
“Widespread video conferencing adoption has, to date, been inhibited by low-quality user experiences, high costs and manualconnection process,” said Ofer Shapiro, CEO and co-founder at Vidyo. “The business process to achieve interconnectivity is very costly and cumbersome. VidyoWay provides true free connectivity to legacy systems through a free conference room in the sky."
"Multivendor interoperability is a real pain point in the video conferencing industry. Interconnecting video conferencing systems that businesses have deployed is certainly possible, but is often both complicated and expensive," said Brian Riggs, research director at Current Analysis. “A service like VidyoWay should have considerable appeal among companies seeking a straightforward way to make video communication as commonplace astelephone calls, at no cost to the end user. Vidyo continues to dramatically change the economics of B2B video conferencing."
VidyoWay also removes another interconnectivity barrier, the need for a Global Directory of video endpoints, by creating a community of users who can simply invite participants from their own address book to a secure virtual meeting place. Using a “Click-to-Connect" capability, colleagues or customers can instantly join calls from legacy systems, UC devices or VidyoConferencing solutions. For users who don’t have access to business video communications solutions, VidyoWay provides a free mobile client for tablets and smartphones.
"VidyoWay adds significant value to VidyoConferencing deployments by creating the ’network effect,’ expanding the universe of business-to-business contacts who can connect via a simple-to-use interconnectivity service that supports seamless interoperability with legacy H.323 and SIP, MS Lync and voice only endpoints," said Shapiro. "At the same time our resellers and service providers will continue to offer our disruptive full capabilities of our VidyoConferencing system from telepresence throughdesktop to mobile enjoying free connectivity to the VidyoWay network.”