The partnership of the three giants in their respective fields will allow distributors, dealers and end-customers to access a complete cloud offering which is best-in-class across all its key components.
Panasonic will provide IP handsets which will be connected via the BT Wholesale network to the storm cloud platform, delivering seamless cloud communications to businesses.
The storm platform will deliver the core cloud communications technology and Unified Communications services, while Panasonic will provide its market-leading range of handsets. These include the newly-released HDV series SIP handsets and TGP600 SIP DECT solutions.
Connectivity to BT Wholesale’s high performance Ethernet, broadband and IP networks will BT be sold as part of the storm package through Panasonic’s distribution model, in which resellers sell services through an intuitive web-based portal.
John Rees, Director at Radius Communications, said, “Cloud is not just about the quality of the core technology businesses are using; organisations need to be assured that every element of the cloud implementation is of the highest quality. With this deal, Radius is able to deliver just that, combining our world-class storm technology with handsets and connectivity from two of the world’s biggest brands to deliver a peerless proposition to a rapidly growing cloud UC market.”
Marc Timmermans, Director Portfolio Development at BT Wholesale, commented, “Connectivity is a critical element of every cloud deployment. Customers need to be sure that services remain live and accessible at all times. We’re delighted to combine our connectivity services with the quality of the Panasonic portfolio and the strength of the storm offering to deliver a high-quality Unified Communications service to the mid-market and SME community.”
Bob Mercer, Group Manager Communications Business Unit at Panasonic System Communications Europe, added “This deal takes our offering to an even higher level. With a brand as large as BT onboard we’re able to further expand our distribution channels and increase the success of our partnership with storm.”