The board of directors of Poindus Systems approved the acquisition of the hardware distributor for £1.5 million, with the transaction completed earlier this week.
Varlink was established in 2005 and distributes automatic identification (Auto ID) and electronic point of sale (EPoS) products and related services across the UK and Ireland. The company serves sectors including retail, hospitality, transport and logistics, healthcare, manufacturing and warehousing.
Following the acquisition, the Varlink management team will remain unchanged.
Hu Muzhen, CEO, Poindus Systems, said, “Varlink brings onboard a highly experienced management team. We are confident that [their] team will bring our combined business to a new level.
“The acquisition is expected to enhance [our] channel sales capabilities whilst delivering enhanced levels of pre- and post-sales service to customers.”
Mike Pullon, CEO, Varlink (pictured above), added, “I am excited at the prospect of bringing together Varlink’s sales, marketing, support and distribution skills and Poindus Systems’ product development capabilities and manufacturing advantages to strengthen [our] proposition.
“I believe that this combination will bring tangible value to customers which will result in long term mutually beneficial relationships being established.”
Varlink operates from its distribution centre in York (pictured below), with the company’s technology support team offering partners technical training and staging, configuration and warranty support capabilities. Brands distributed by Varlink include Zebra Technologies, Sunmi Technologies, Newland and TSC.
It is anticipated that this acquisition will expand Poindus Systems’ footprint in the UK and European markets and increase its market share.
