ITS Technology Group has announced a series of strategic appointments and promotions within its sales function.
Dave Ferry has been promoted to chief sales officer, where he will oversee ITS’s sales strategies across partners, public sector, and major business clients. Ferry, who has been with the company for five years, will focus on aligning and optimising sales efforts, cultivating new client relationships, and delivering an exceptional customer experience.
Joining his new team are Ashley Griffiths and Mark Thomas. Griffiths takes on the role of business director, major business. A leader with more than 20 years’ experience, before joining ITS, Griffiths held senior leadership roles at euNetworks, as well as serving as managing director at vlingo, The Loop at Gamma Telecom and Ocean Charge.
Thomas has joined ITS as business director, public sector. He previously served as managing director of Datrix and chief revenue officer of Adept.
In addition to these external appointments, Dan Bruce has been promoted to head of volume sales. Bruxe will oversee all sales activities for channel partners.
Daren Baythorpe, CEO of ITS, said, “These appointments mark a significant step forward as we prepare for an ambitious and exciting year ahead. Dave Ferry’s leadership, coupled with the exceptional expertise of Ashley and Mark, creates a powerhouse team ready to drive growth in emerging markets and deliver value across our core sectors. With Dan Bruce’s promotion further showcasing our commitment to nurturing talent from within, we have the right structure in place to achieve our goals.”
He added, “Ashley and Mark bring decades of experience and a proven ability to unlock opportunities in rapidly evolving markets. Their insights and leadership will be instrumental in shaping ITS’s success story in 2025 and beyond.”