The website adds a new and highly significant dimension to DMSL’s established and effective through-marketing process, which it uses to generate new business leads for its nationwide network of partners. The site is also available on a ‘white-label’ basis, so resellers can present the service under their own name.
A virtual sales team is also being provided by DMSL. Each partner will have its own unique 0330 number and when prospective customers call, they will be routed to DMSL’s experts, who will answer in the reseller’s name before talking the caller through the available options. Simple orders will be placed on the reseller’s account. Customers who require more complex solutions will be passed over to the reseller. DMSL’s account team will be available to help resellers close the sale.
DMSL’s specialists can provide in-depth advice on the full range of business and consumer broadband, VoIP and mobile services offered by the company. Information on the full range of connectivity options from BT Gamma and Virgin Media Business, hosted voice from Gamma, BT and Vonage, and mobile packages from BT, will be available on the site. DMSL will ensure that details of all services are kept fully up-to-date.
The idea of www.broadbandandphones.co.uk is to make it easier for resellers to offer the wide range of communications and VoIP options that are available, says John Carter, Managing Director of DMSL.
“There is such a multitude of options now and one of the challenges resellers have is trying to keep up-to-date with what’s available. Because there are always new services and offers being launched, the landscape is constantly moving and changing. The www.broadbandandphones.co.uk website will always have the very latest information. That will make it much easier to see exactly what’s available and compare the different options. It will make the whole sales process easier and help resellers to sell more broadband, voice and mobile.”
Both business and consumer services will be covered by the site. There will be regular special offers and DMSL will be conducting its own SEO campaign to drive traffic to the main site. Resellers will also be encouraged to run their own campaigns within their target market.