Confident in the competitiveness of its O2 landline offering, the distributor’s partners are able to invite their customers to submit copies of their current landline bills for comparison against the corresponding ISDN tariffs which O2 has to offer.
All cost savings that are identified will be reported back to the customer, however in the event of no possible savings, the customer will be offered an Apple iPad in return. All customers who submit their bills for analysis will also be automatically entered into a prize draw to win £1,000 worth of holiday vouchers, regardless of whether a saving has been achieved.
Julien Parven, Marketing Director at Daisy Distribution comments: “The aim of this exercise is to help our partners to realise the revenue available from their existing customer base by creating a simple and compelling incentive for customers to submit landline bills for analysis. Once the bills are received, all the tariff and usage analysis is completed for the partner using Daisy Distribution’s connections, leaving the partner to concentrate on closing the sale.
“We are confident that in over 90% of cases we can show customers a significant saving on their existing landline estate by switching to the O2 model. And as a result, bring further benefit to the partner by way of the commission and revenue opportunity, without sharing the exposure of any liability to the cost of the iPads with them.”
This offer is available to customers with an ISDN 2 or ISDN 30 landline estate with more than 10 channels in total.
Marketing collateral, incorporating e-shots and flyers, will be available from Daisy Distribution for all participating partners to be used when communicating the offer to their end users.