Customers purchasing Colt services from SAS will benefit from the expertise of both companies. As part of Colt’s franchise network, SAS will have access to Colt’s dedicated account team, training programme, technical consultants and commercial experts. Colt places great emphasis on ensuring franchise partners are fully trained and supported by Colt, enabling them to expertly offer a range of solutions to their customers.
“This agreement is important to SAS and forms a key part of our business strategy for the next three years,” said Charles Davis, CEO for SAS Global Communications. “One of our goals is to develop new and distinct channels to market that will both complement existing partner relationships and enhance SAS’s overall value proposition for customers. By adding the Colt portfolio to our own, we increase the quality and diversity of managed services we are able to deliver to our customers. This builds on our strategy to move into the cloud services market and our recent acquisition of the software development company Trigger means that we have the skills and capability to take Colt Ceano to market.”
“Our new franchise channel allows us to tap into the agility, entrepreneurial spirit and local expertise of businesess like SAS,” said Carol Alexander, franchise channel director, Colt, “We have seen significantly increased demand for a range of IT managed services supported by robust voice and data connectivity from our channel partners, driven by their end customers. By offering our franchise partners the opportunity to sell these solutions under the Colt brand, it will accelerate the reach of our services in the market.”