Officially launching its Club for select dealers, Mainline Digital Communications has marked the occasion by announcing a new promotion.Mainline managing director Andrew Boden invited thirty-four members to attend a presentation followed by a cocktail reception and luxury Thames Dinner Cruise onboard the Silver Dolphin.There to greet each dealer and present them with a commemorative plaque, were Gail Hollinshead, Mainline, and Chris Hough, who has subsequently left Orange.‘Mainline is delighted to reward its top-performing dealers with exclusive Club membership
In return for their hard work and commitment, we are offering them priority stock allocation, access to exclusive generic handsets and ongoing revenue for the life of each new contract in addition to their standard commission payments,’ Gail told Mobile Business magazine.‘Members will also benefit from dedicated regional training programmes that cover product instruction, people development training, telesales techniques as well as management and B2B skills.’A wealth of other privileges, including full access to commercial support and Orange Preferred Stockist status, dealers that belong to the Club must ensure that they deliver quality Orange business through Mainline in return.‘The launch of the Club marks a significant turning point for all independent dealers,’ said Chris Hough. ‘Independent stockists who aren’t affiliated with one of our distribution partners Clubs, such as Mainline’s, will find it increasingly difficult to compete without the many benefits and privileges that come with Club membership.’Dealers were also informed of the first major incentive for Club members during the event.Available exclusively to Club members through Mainline, organised by Orange and Nokia, the Freedom 365 promotion rewards the overall winners with a whole year of truly life-changing experiences.The prize entitles the winners to one summer holiday, one winter holiday, two European breaks and two UK breaks.The luxury lifestyle is complete with:
- Summer and winter wardrobes
- Driving or golf lessons
- Cinema passes for the year
- Gym membership
- A yearlong supply of wine or beer
- Hospitality for two at a major sporting or music event.